Web development blog - White Label Coders

28.10.2025

5 min read

Category: WordPress

How do I optimize my affiliate site structure for better search visibility?

Affiliate site structure refers to how you organise your website’s content, navigation, and technical elements to maximise search visibility and user experience. A well-structured affiliate site helps search engines crawl and index your content more effectively, leading to better rankings and increased organic traffic. This involves strategic content organisation, technical optimisation, and user-friendly navigation that serves both search engines and visitors. Affiliate site structure is the organised framework that determines how your website’s pages, content, and navigation connect together. It includes your URL hierarchy, internal linking patterns, category organisation, and the logical flow of information throughout your site. Search engines […]

22.10.2025

6 min read

Category: iGaming

What is the difference between B2B and B2C iGaming software?

B2B iGaming software provides the technology infrastructure for businesses to launch their own gaming platforms, while B2C iGaming software operates direct-to-consumer gaming sites like online casinos and sportsbooks. The key difference lies in their target audience: B2B solutions serve other businesses as clients, whereas B2C platforms serve individual players directly. Understanding these distinctions helps gaming entrepreneurs choose the right approach for their business goals and technical capabilities. B2B iGaming software consists of white-label solutions, platform-as-a-service offerings, and infrastructure tools that enable other businesses to launch and operate their own gaming platforms without building everything from scratch. These solutions provide the […]

17.10.2025

9 min read

Category: WooCommerce

Where does WooCommerce store data?

WooCommerce stores data primarily within the WordPress database through a combination of standard WordPress tables and custom WooCommerce-specific tables. Product information lives in the wp_posts table (with post_type ‘product’), while product details are stored in wp_postmeta. Orders are similarly saved as custom post types, while customer information is stored in the WordPress users table for […]

14.10.2025

5 min read

Category: WordPress

How to achieve perfect Core Web Vitals scores on affiliate websites

Your affiliate website might be perfectly designed and packed with compelling offers, but if it fails Google’s Core Web Vitals assessment, you’re losing both traffic and conversions. These performance metrics directly impact your search rankings and user experience, making them particularly important for affiliate marketers who depend on organic visibility and seamless user journeys. When visitors encounter slow-loading comparison tables or shifting layouts while browsing casino reviews, they bounce quickly. Google notices this behaviour and adjusts your rankings accordingly. The good news is that affiliate websites can achieve excellent Core Web Vitals scores without sacrificing the dynamic content that drives […]

08.10.2025

6 min read

Category: WordPress

How to build consistent affiliate page templates that convert

Building affiliate page templates that actually convert isn’t just about making things look pretty. It’s about creating a system that consistently guides visitors toward taking action, whether that’s signing up for a casino account or claiming a bonus. When your templates work properly, they reduce bounce rates, increase conversions, and make your content team’s life much easier. The problem is that most affiliate sites end up with a patchwork of different page designs, inconsistent messaging, and confusing user experiences. This confusion costs you money every single day. You need a template system that works across all your pages, maintains consistency, […]

02.10.2025

5 min read

Category: iGaming

What questions should you ask iGaming development companies?

When selecting an iGaming development partner, asking the right questions determines whether your project succeeds or fails in this highly regulated industry. iGaming development companies must demonstrate expertise in compliance, security, scalability, and specialised WordPress optimisation to handle the unique demands of online gaming platforms. These six critical questions help evaluate potential development partners and ensure your project meets regulatory requirements while delivering exceptional user experiences. iGaming development companies must possess deep knowledge of multiple regulatory frameworks including UK Gambling Commission, Malta Gaming Authority, and Curacao licensing requirements. They should demonstrate experience with GDPR compliance, responsible gambling implementations, and jurisdiction-specific […]

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