
Dorota Helińska-Bartoszek
Project Manager
Dorota is a Project Manager with experience gained in IT. She works as a single point of contact managing projects and taking care of maintenance for our Clients. She likes to work in Agile methodologies with her developers and Clients. In project management, she never forgets about the project purposes and increments. The most important things for her are communication and transparency which are key to success. By connecting professional developers' work and gathering Client's feedback she reaches the project's purposes and builds good relationships.
Dorota's articles list

What are WordPress custom post types?
WordPress custom post types are specialised content containers that extend beyond the standard posts and pages, allowing developers to create structured content types tailored to specific business needs. They enable you to organise different types of content—such as portfolios, testimonials, products, or events—with their own unique fields, templates, and administrative…

WordPress Security: A Guide for Beginners
Ever wondered why your WordPress site needs a security check-up? Imagine leaving your front door wide open while you're away. Sounds risky, right? That's exactly what a poorly secured WordPress site is like. In this beginner's guide, we'll walk you through the essentials of WordPress security, ensuring your site is…

How to optimize product images for a fast WooCommerce webshop?
Optimizing product images is crucial for ensuring a fast WooCommerce site. By reducing image sizes without compromising quality, you can significantly enhance your webshop's loading speed, improve user experience, and boost your SEO rankings. Let's dive into the specifics of how to optimize WooCommerce images. Why is image optimization important…

Disvover the power of search personalization in e-commerce
Online buyers want a shopping experience that feels like it was made just for them. Think about going into a store where the staff knows what you like and shows you things you might enjoy. This is exactly what search personalization achieves online. It has become an essential feature, aligning…

How often should you update WordPress site?
WordPress sites should be updated as soon as updates become available, with security updates taking immediate priority. Core WordPress updates typically occur every few months, whilst plugin and theme updates happen more frequently. The key is establishing a consistent maintenance routine that includes regular backups, testing updates on a staging…

Does updating WordPress affect my website?
Yes, updating WordPress does affect your website, but the impact depends on the type of update and your site's configuration. WordPress updates can enhance security, improve performance, and add new features, but they may also cause compatibility issues with existing themes and plugins. Understanding how different updates work and following…

What are custom WordPress plugins?
Custom WordPress plugins are specialised pieces of software that extend your website's functionality beyond what's available in standard themes or WordPress core features. These tailor-made solutions are built specifically for your business needs, offering unique capabilities that pre-built plugins simply cannot provide. They integrate seamlessly with WordPress architecture to deliver…

What is the difference between a WordPress theme and a WordPress template?
The main difference between a WordPress theme and a WordPress template is that a theme is the complete package controlling your website's overall appearance and functionality, whilst a template is an individual file within that theme responsible for displaying specific types of content. Think of a theme as the entire…

Is it better to code your own website or use WordPress?
The choice between coding your own website and using WordPress depends on your specific needs, budget, and technical expertise. For most businesses, WordPress offers an excellent balance of flexibility, cost-effectiveness, and functionality, whilst custom coding provides maximum control and unique features at a higher cost and development time. Understanding your…

Building a custom WordPress website: from flexible design to enterprise-grade solutions
Yes, WordPress is exceptionally customisable and stands as one of the most flexible content management systems available. Its open-source architecture, extensive plugin ecosystem, and developer-friendly codebase enable unlimited customisation possibilities, from simple theme modifications to complex enterprise solutions. This flexibility explains why WordPress powers over 40% of websites globally. At…

How is WordPress different from other CMS?
WordPress stands out from other content management systems through its open-source architecture, extensive plugin ecosystem, and user-friendly interface. Unlike proprietary CMS platforms or more complex systems like Drupal, WordPress offers unmatched flexibility for customisation whilst maintaining simplicity for everyday users. Its PHP-based structure, massive community support, and cost-effective hosting options…

Is WooCommerce good for dropshipping?
WooCommerce offers exceptional value for dropshipping businesses due to its flexibility, customization options, and complete ownership of your store data. As an open-source platform built on WordPress, it provides limitless adaptability without transaction fees. While it requires more technical setup than some alternatives, the platform delivers superior control over your…

What is the difference between WordPress and WooCommerce?
Ever wondered why some websites seem to effortlessly sell products whilst others simply showcase information? The secret often lies in the platform powering them. If you've delved into creating an online presence, you've likely encountered WordPress and WooCommerce—two names that frequently appear together yet serve distinct purposes. But what exactly…

How do I increase sales in WooCommerce?
Ever wondered how to turn casual browsers into loyal customers on your WooCommerce store? You're not alone. In today's competitive e-commerce landscape, increasing sales isn't just about having great products - it's about creating a seamless shopping experience that converts visitors and keeps them coming back. WooCommerce powers over 28%…

What are the pros and cons of WooCommerce?
Ever wondered what powers over 5 million online stores across the web? That's right - it's WooCommerce, the flexible e-commerce solution that transforms WordPress websites into fully functional online shops. If you're contemplating which platform to choose for your digital storefront, you've likely come across WooCommerce as a leading contender.…

Is WordPress still the best CMS?
Understanding WordPress's position in today's CMS landscape WordPress has evolved dramatically from its humble beginnings as a simple blogging platform in 2003 to become the dominant force in the CMS market. Today, it powers more than 40% of all websites on the internet—from personal blogs to enterprise-level business sites and…

Is it better to code your own website or use WordPress?
Understanding the website development dilemma: Custom code vs WordPress When embarking on a website development project, businesses often face a critical decision that will impact their digital presence for years to come: should they invest in custom-coded solutions or leverage a content management system like WordPress? This fundamental choice influences…

Does WordPress have dynamic content?
Have you ever wondered why some websites feel alive and constantly fresh while others remain static and unchanging? The answer lies in understanding dynamic content – the invisible engine that powers modern web experiences. WordPress, the world's most popular content management system, excels at delivering dynamic content that responds to…

What to do before updating WordPress?
Picture this: you've just clicked "Update Now" on your WordPress dashboard, and within minutes, your website displays the dreaded white screen of death. Your heart sinks as you realise you've just broken a live site with thousands of visitors. This scenario haunts developers and site owners alike, yet it's entirely…

Is WordPress SEO-friendly?
Yes, WordPress is exceptionally SEO-friendly by design. The platform features clean code structure, semantic HTML markup, and built-in capabilities like customisable permalinks and XML sitemaps. With proper optimisation through themes, plugins, and content strategies, WordPress websites consistently achieve excellent search engine rankings and visibility. Understanding WordPress and SEO fundamentals WordPress…

Do professional web developers use WordPress?
Yes, professional web developers absolutely use WordPress, but not in the way most people imagine. Whilst amateur users rely on basic themes and plugins, professional developers leverage WordPress as a robust content management system and application framework to build custom WordPress websites and complex web applications for enterprise clients. Understanding…

Can you improve SEO with custom WordPress development?
Yes, custom WordPress development can significantly improve SEO by optimising site speed, creating clean code structures, and implementing tailored technical SEO elements. Unlike pre-built themes that often contain unnecessary code and features, custom solutions deliver precisely what your site needs for better search engine performance and user experience. Understanding the…

Can I build any website with WordPress?
Yes, you can build virtually any type of website with WordPress. This versatile content management system has evolved far beyond its blogging origins to become a powerful platform capable of handling everything from simple business websites to complex e-commerce stores, membership sites, and enterprise-level applications. With the right approach and…

Can you build a complex website with WordPress?
Absolutely, you can build complex website with WordPress. What started as a simple blogging platform has evolved into a powerful content management system capable of handling enterprise-level applications, multi-site networks, and sophisticated web solutions. With proper planning, WordPress custom development, and the right technical approach, WordPress can power everything from…

What is the difference between a static and dynamic website?
Choosing between a static and dynamic website can feel overwhelming, especially when you're trying to balance functionality, budget, and future growth plans. Whether you're launching your first business website or considering a platform migration, understanding the fundamental differences between these two approaches will save you time, money, and countless headaches…

WordPress website design: DIY vs. professional custom development
WordPress website design has evolved far beyond simple blog templates. Today, WordPress powers over 40% of all websites worldwide, including enterprise-grade WooCommerce stores, multilingual business platforms, and complex content-driven portals. Its combination of flexibility, scalability, and open-source architecture makes it the top choice for businesses looking to grow online. But…

How safe is WooCommerce?
In today's digital landscape, security isn't just a feature—it's the foundation of customer trust. If you're running an online store or planning to launch one, you've likely considered WooCommerce, the world's most popular e-commerce platform for WordPress. But amidst the excitement of designing your store and selecting products, a crucial…

Does WooCommerce have good SEO?
WooCommerce's search engine optimization capabilities are robust and effective when properly implemented. As the most popular e-commerce plugin for WordPress, it inherits many of the excellent SEO features from its parent platform while adding commerce-specific optimization tools. With the right setup and strategy, WooCommerce provides a solid foundation for ranking…

4 levels of WordPress customization - how much customization can you do with WordPress?
Understanding WordPress customization potential WordPress has evolved dramatically from its origins as a simple blogging platform to become the world's most versatile content management system. Today, it powers approximately 43% of all websites on the internet, ranging from simple blogs to complex enterprise solutions. This remarkable adaptability stems from WordPress's…

Can WooCommerce handle 500 000 products?
Managing extensive product catalogs presents significant technical challenges for any e-commerce platform. When considering WordPress and its premier e-commerce platform for handling half a million items, businesses must evaluate several critical factors including server infrastructure, database optimization, WooCommerce development, and specialized development techniques. While theoretically possible, implementing such large-scale inventory…

Explore Federated Search Tools for your e-commerce
What is Federated Search? Federated search is like having a supercharged librarian who can pull information from multiple shelves at once. It allows users to search across various data sources simultaneously, providing a seamless experience. Imagine typing a query into your computer's search bar and getting results from apps, documents,…

What is Database Query Optimization and Why is it Important to Scale My WooCommerce Store?
Database query optimization is the process of enhancing the performance of database queries to ensure they run as efficiently as possible. This is crucial for scaling your WooCommerce store because as your store grows, the volume of data and the number of queries increase, potentially slowing down your site. Optimizing…

Why choose White Label Coders for website maintenance?
In today's digital age, your website is the cornerstone of your business, and ensuring its seamless operation is crucial. Picture the horror of discovering your site offline or compromised by hackers. It's a daunting thought for any business owner. However, with the right support, these potential disasters can be averted.…

The Role of Continuous Maintenance in Scaling a WooCommerce Store
Imagine you've just set up a beautiful WooCommerce store. Everything looks perfect, and you're ready to welcome customers. But wait, have you thought about what happens next? Continuous maintenance is the unsung hero of a successful e-commerce store. It's like owning a car; you wouldn't drive it for years without…
